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FREIGHT
Logistics & freight platform

Freight, connected.

One platform for every shipment, route and customer.

Manage quotations, bookings, documentation, customs, transport, billing and shipment profitability through one connected logistics platform.

Shipments open
412
Across three modes
Gross margin
21.6%
+2.4 pts YoY
Unbilled charges
AED 1.9M
−38% since go-live
Clients we work with
The shipment lifecycle

From quote to profit. One file.

Every stage writes into the next. The charge accrued at booking is the charge invoiced at delivery — not a number reconstructed at month-end.

CommercialOperationalFinancial
01
Lead
Inquiry and trade lane
02
Quotation
Carrier rate and margin
03
Booking
Space, vessel, flight
04
Shipment
House and master file
05
Documentation
BL, AWB, invoice, packing
06
Customs
Declaration, HS, duty
07
Transport
Pickup, trip, delivery
08
Delivery & POD
Proof captured on device
09
Billing
Customer invoice, vendor bill
10
Profitability
Shipment P&L closed
FinanceMulti-currencyCRMDocumentsApprovalsBranch & multi-company
Shipment 360

Every shipment. One complete file.

Operations, documents, customs, transport and money on one screen — so a customer question is answered without opening four systems.

Shipment
Sea export · FCL · JEA → RTM
SEE-2026-04182 · 2 × 40HC
Shipment margin23.1%
Mode & direction
Sea · Export · FCL
Cross-trade capable
Customer
Contract rate applied
Credit limit checked
Carrier booking
Confirmed · vessel assigned
Space secured
ETD / ETA
14 Sep → 02 Oct
2 days behind schedule
Containers
2 × 40HC · gated in
Free days: 7 remaining
Documents
9 of 11 complete
BL draft pending
Customs
Declaration lodged
Inspection: not required
Transport
Pickup completed
POD attached
Revenue
AED 42,180
6 charge lines
Cost accrued
AED 32,430
4 vendor bills expected
Margin
AED 9,750 · 23.1%
Above lane average
Demurrage risk
None to date
Alert set at 3 days
Invoice
Draft ready
Awaiting POD sign-off
Vendor bills
2 received · 2 open
Matched to accrual
Tracking
Customer portal active
4 milestone alerts sent
Branch
Jebel Ali
Agent network linked
The freight platform

Capabilities, grouped the way a forwarder is organised.

Four domains, each opening onto a dedicated page with its own workflow, capabilities and connected modules.

Charges & shipment P&L

Every shipment is a profit centre.

Origin, freight, destination, customs and transport charges accrued as the shipment moves — so margin is known at delivery, not discovered at month-end.

01
Quoted charges
Selling rate agreed with the customer.
02
Cost accrual
Expected vendor cost booked at booking.
03
Actual cost
Vendor bills matched line by line.
04
Variance
Accrual against actual, explained by charge.
05
Invoice
Customer invoice raised from the same lines.
06
Shipment P&L
Closed margin per file, lane and customer.
Origin chargesFreightDestination chargesCustoms & dutyTransportDemurrage & detentionInsuranceMulti-currencyCredit & debit notesAccrual reversal
Tracking & customer portal

Answer the customer before they call.

Milestones, documents, ETA changes and proof of delivery published to the customer automatically — which removes the single largest source of inbound calls in a forwarding office.

01Milestone — captured once in operations, published everywhere
02ETA change — carrier update triggers a customer notification
03Documents — BL, invoice and certificates available on release
04POD — signed on the driver's device, visible immediately
05Statement — shipments, invoices and balance in one view
Live shipment statusMilestone historyDocument downloadETA notificationsPOD accessBooking requestsRate enquiryInvoices & statementsArabic & EnglishMobile access
Operations and finance

One platform. Operations feed finance directly.

Operational transactions feed financial data directly. There is no separate freight application and accounting platform to reconcile every month.

01

Freight operations

Quotations & ratesShipments & bookingsDocumentationCustoms & clearanceTransport & fleetContainers
02

Commercial

CRM & customer contractsCarrier & agent networkCharge master & tariffsShipment costingCustomer portalApprovals
03

Financial

Customer invoicingVendor bills & matchingMulti-currency & FXReceivables & payablesBranch & company consolidationShipment profitability

This is not a freight application connected to an accounting package. It is one platform — which is why the margin on a shipment is visible the day it is delivered.

Real-time management

The management view.

412
Shipments in progress
Air 118 · Sea 241 · Land 53
21.6%
Gross margin
+2.4 pts year on year
AED 1.9M
Unbilled charges
−38% since go-live
2.1 days
Delivery to invoice
From 11 days
94%
Documents complete on arrival
Target 97%
−61%
Demurrage & detention cost
Free-day alerts active
−44%
Where-is-my-shipment calls
Portal adoption 71%
58 days
Average collection period
−19 days
Role view
Operations manager
Shipments by statusLate milestonesDocument gapsCustoms holdsFree-day exposureTransport tripsAgent performance
Role view
Commercial manager
Quote conversionRate validityLane marginCustomer marginMode marginVolume by customerCarrier performance
Role view
Finance
Unbilled shipmentsAccrual vs. actualReceivables ageingVendor bill matchingFX exposureBranch profitability
Who it is for

Built for operators like these.

Freight forwardersMultimodal files with agent networks.
NVOCCsHouse and master bill structures.
Customs brokersDeclaration volume and duty control.
Transport operatorsTrips, fleet, drivers and POD.
Shipping agentsVessel, port and principal accounting.
Air freightAWB, consolidation and time-definite service.
Sea freightFCL, LCL, containers and free days.
Land transportCross-border trips and fleet cost.
3PL providersFreight alongside warehousing contracts.
Project cargoMulti-leg, multi-vendor movements.
Technology foundation

Built on Odoo. Extended for the sector.

The freight platform is built on Odoo's enterprise foundation and extended by Al Jawad for shipment operations, documentation, customs and shipment-level profitability.

Freight is the product. Odoo is the foundation it stands on — which is why finance, CRM, procurement and multi-company are already part of the same system.

Al Jawad
Sector platform
Quotations & ratesShipmentsDocumentationCustomsTransportContainersShipment costingCustomer portalFreight analytics
Odoo
Enterprise foundation
CRMAccountingInventoryPurchaseHRProjectsDocumentsApprovalsStudio
Book a demo

Control every shipment from quote to profit.

One connected platform for operations, documentation, customs, transport and finance. Start with a demonstration on your own trade lanes.

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Featured reading
Warehouse AI

Warehouse AI starts with the pick path.

Before optimisation, someone has to walk the floor and count the steps.

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